I’m Lena, it’s nice to meet you.
I’m a multidisciplinary creator – a writer and visual artist with a penchant for communications and creative strategy. I love garbage, safety pins, acrylic paint, scissors, and really smooth ball point pens.
I currently work in Los Angeles as an Account Executive at RALLY, an issue-driven communications firm that takes on political and social problems and finds ways to push them forward. Our clients are catalysts for good and have included Time’s Up, ACLU, Natural Resources Defense Council, and Teach for America, among others.
At RALLY, I lead creative campaigns for clients, which includes overseeing website development, advertising, design, video, and digital content strategy. I also oversee messaging, earned media, and partnerships, driving campaigns and initiatives that promote awareness and action on social issues.
I joined RALLY as an Account Executive in 2020 after five years leading business development for production companies and post-production studios in Chicago and Los Angeles. I specialized in bridging the gap between advertising agencies, brands, and filmmakers through strategic communications, sales, and public relations.
I graduated UC Berkeley with a Bachelor of Arts in Anthropology. A die-hard volunteer, I have coordinated art projects for children at Kaiser hospitals, led communications for two local environmental justice nonprofits, taught annual sex-education seminars for high school students, and founded the Chicago hub for Impact Travel Alliance.